Southwest Airlines
Print Ads
BACK
Origami
We were asked to create a print ad for the Southwest in-flight magazine suggesting that passengers purchase Southwest Gift Cards as graduation gifts. With a captive audience looking for ways to kill time on a flight, we thought we would have some fun with this one.
Do more with a print ad. Pull out this ad and it folds into a handy carrying case for your Southwest gift card.
Front
Back
Folded Front
Words of Wisdom
Since this ad would be placed in the Southwest in-flight magazine, we had the unique opportunity to reach several people per day with a single printed page. Since many passengers were traveling to attend a graduation, we wanted to offer passengers an opportunity to pass along words of wisdom to the graduating class with the best messages photographed and shared on our social channels.
Give the gift of a destination.
Looking for the kind of gift that helps them spread their wings? Southwest® gift cards are as easy to buy as they are to use, and your grad gets to choose between 90 unique destinations. There's no fee or expiration, and with email or overnight delivery, your gift card can arrive before you do. Load your card at southwest.com/giftcard.
CREDITS:
Art Director – Brett Pfeiffer
Copywriter – Amelia Gray